My organisation got accepted for the Google Ads Grant. There are several benefits that we can only unlock if we are able to set up conversion tracking. I am trying to get my head around how this would work with civicrm and have not had much luck with an online search.
I'm trying to understand how one would set up the tracking code on the thank you pages since civicrm's thank you pages are automatically and dynamically generated. I'm therefore not sure where one would place the conversion tracking code.
Has anyone here worked out how to achieve conversion tracking with Civicrm?
Ideally the solution would allow us to easily change the tracking code so we can have the conversion of the specific thank you pages match the specific ad. Is there a way to put the tracking code into the Introductory Text or the Footer Text of the Thank-you screen within civicrm events for example?
sorry for the many questions. Just slowly chipping away at features on our wishlist and coming across questions as we tackle them.
Thanks for help here, it has been really appreciated.